Us Brits love a bit of sun, sea and sand on our summer holidays. But with the pound to euro exchange rate looking pretty bleak, many people think they can't afford a break away.
However, holidaymakers wanting a bargain European beach break should head to Bulgaria, a new study has found.
Sunny Beach on the Black Sea coast offers the lowest priced holidays for UK travellers, according to Post Office Travel Money.
Researchers worked out the cost of 10 holiday essentials including restaurant bills, bottled water and suncream and found they actaully cost 10% less than they did last year.
An evening meal for two with wine costs just £20, while a bottle of local beer is only 70p.
Andrew Brown, of Post Office Travel Money, said: "Tour operators have already reported that holidays to Bulgaria are selling like hot cakes and our research makes it clear that Sunny Beach will offer cash-strapped holidaymakers unbeatable value this year.
"Meal costs are really the deciding factor in Bulgaria's favour. Over the course of a week's holiday, lunch and evening meals for two will cost less than £200 in Sunny Beach but this could mushroom to over £600 in more expensive resorts in France or Italy.
"If you haven't already booked a holiday do your homework to find a resort which best fits your budget."
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Holiday costs in Portugal's Algarve - the second cheapest of the 19 destinations featured - are 57% higher than in Sunny Beach, according to the report.
Spain's Costa del Sol was the third cheapest, followed by Turkey's Marmaris and Cyprus' Paphos.
"Holidays to Bulgaria are selling like hot cakes"
Andrew Brown, of Post Office Travel MoneyResearchers found wide cost variations in the same country, with goods on Greece's Zante around a tenth cheaper than on Corfu.
The most expensive resort in the study was the Spanish island of Ibiza, at more than three times the cost of Sunny Beach.
Mr Brown said: "Greece is looking very popular this year with tour operators reporting increases of up to 40% in bookings but it will pay bargain hunters to factor resort costs into the overall price they pay for their package.
"Swapping resorts could save a lot of money and this applies to popular resorts all over Europe as well as to Greece."
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January: Melbourne, Australia - By visiting in January you get to take advantage of Melbourne's low rates between the Christmas period and the Australian Open. You will also be able to experience an Australian summer
Here are the 10 cheapest destinations for a European beach holiday, according to the Post Office Travel Money report:
1. Sunny Beach, Bulgaria2. Algarve, Portugal3. Costa del Sol, Spain4. Marmaris, Turkey5. Paphos, Cyprus6. Costa Blanca, Spain7. Porec, Croatia8. Limassol, Cyprus9. Crete, Greece10. Zante, Greece
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